![]() Work to improve Discover’s user experience means sites may see changes in their traffic Serendipitous nature of Discover, traffic from Discover is less predictable or dependable whenĬompared to Search, and is considered supplemental to your Search traffic. We are always improving Discover to serve personalized, helpful content to users. ![]() Helpful content from across the web, not just newly published content. ![]() Refreshed as new content is published, however Discover is designed to show all types of Instead of showing results in response to a query,ĭiscover surfaces content primarily based on what Google's automated systems believe to be aĪs a highly personalized feed, Discover actively tunes itself to a user’s interests andĭisplays content that aligns with those interests. With Search, users enter a search term to find helpful information related to their query, butĭiscover takes a different approach. Shows users content related to their interests, based on their
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